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Explanation of precautions for FBA's initial shipment process

Release date: 8/23/2022 click: 173

During the FBA initial shipment process, Amazon merchants need to pay attention to three aspects: product packaging, product labeling, and logistics channel selection. Only after all three stages of work are handled can the goods be transported out through FBA's first leg as planned, smoothly entering Amazon warehouses, and then being put on shelves for normal sales. So what are the precautions for these three links?

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Regarding the issue of product packaging before FBA's initial transportation. Generally speaking, Amazon does not have very strict requirements for the outer packaging of products selected by merchants. Amazon merchants only need to ensure that the goods arrive at Amazon warehouses and are delivered to buyers, and the appearance of the products must be kept intact. So if the product comes with its original packaging before leaving the factory, merchants can choose to only use the original packaging to send FBA first leg logistics.

Regarding the labeling of goods, it is necessary to pay attention to the printing and posting of product labels. The Amazon platform has very clear requirements for the labeling of Amazon store products, and all products must first be labeled with product labels and outer box labels before being sent to FBA for initial logistics. FBA's initial logistics transportation has no restrictions on the types and materials of product labels. Merchants can choose labels produced with UPC codes or labels automatically generated by Amazon's backend system. However, each shipment must generate outer box labels based on the actual quantity. The format of labels generated by Amazon's backend system is generally 24 or 27 labels on an A4 paper. The printing of labels can be done using carbon tape and coated paper, or thermal label paper can be selected.

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Regarding the selection of FBA's initial logistics channels, Amazon merchants can choose four methods based on the profit margin and timeliness requirements of the goods: sea freight, air freight, land freight, and express direct delivery. If the price of the product is high and the requirements for timeliness are also high, when choosing the FBA first leg transportation method, you can choose express direct delivery; If the profit of the goods is not high, but the requirements for timeliness are relatively high, it is suitable to choose air freight; If the price of general goods is not high and the requirements for timeliness are low, you can choose sea or land transportation channels. With the increasingly mature development of the cross-border e-commerce industry, the prices of goods in the cross-border e-commerce market are becoming more transparent. Among various FBA front-end transportation channels, sea freight with stable timeliness and low transportation costs is increasingly favored by Amazon merchants.